Covey Center for the Arts: Could I really get it?

After the Covey Center for the Arts virtual tour, I fell in love with it.

It matched the dreams I have had for the premiere since the ideas formed in my head in 2005. The ambiance was perfect.

The big question: could I really get it?

From there I wondered--

• Will it be available on February 9, 2009?
• Could I afford it?
• Would my husband support the potential cost of it?

The Covey Center for the Arts is owned by Provo City and many organizations and performing artists reserve the spaces usually a year in advance. With about three months before my "Family Famine: Hunger for Love" premiere, it is a wonder if any dates would be available let alone the February 9th that I desire.

When I asked Jenni McCall, Scheduling and Events Manager, about February 9th, she said that though there was not a performance on that Monday night, the stage was reserved until 7:00pm by the BYU International Folk Dance Ensemble.

I sighed. I had already called the SCERA Shell, another venue I considered, and February 9th was taken. Now with the Covey Center for the Arts out of the picture, I could not think of any other place that had the seat capacity or the ambiance that I wanted.

But wait!

I asked Jenni if it was possible to still have the Covey Center for the Arts as long as my premiere did not start until 8:00pm. Could I still be allowed to come early and set up displays in the lobby and hallways? Would the BYU International Folk Dance Ensemble be open to my presence? How would the General Manager of the Covey Center for the Arts feel?

When I explained that the timing of this premiere was based around the time of the Timpanogos Storytelling Conference and that my professor Elizabeth Ellis would be in the state, I sensed positive vibes on the other side of the telephone from Jenni.

"I will check for you," she said.

That was what I wanted to hear. I have grown up with the mentality that it does not hurt to ask.

Due to needing to talk with the General Manager as well as the person over the BYU International Folk Dance Ensemble, Jenni predicted that she should know the answer by Wednesday, November 12th. If I had not heard from her by that time, then I was to call her the next day.

November 12th seemed forever away, yet it gave time for me to call friends and ask for prayers. Perhaps this seems like a strange thing to pray for when there is so much to pray for in the world. Though, if the Lord saw it fit to amuse and to tickle me pink, then maybe this was not such a terrible request.

Until we tell again,

Rachel Hedman

Professional Storyteller

Former Co-Chair of Youth, Educators, and Storytellers Alliance (2005-2008)

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com
Other places to find me: Twitter, YouTube, Facebook, LinkedIn, Professional Storyteller

Trek (4 of 7): Theatre & Visual Art as Story Cousins

I have never been in a play nor have I had any pieces showcased at a gallery.




This is four of seven posts relating to my info-gathering trek to BYU on October 21, 2008.

Regardless of how involved I am in Theatre and Media Arts or Visual Arts, these two fields are still my cousins and comrades in storytelling.

The Theatre and Media Arts (TMA) department often hosts a storytelling course, as is the case at Brigham Young University. Currently a new instructor, Teresa Love, teaches storytelling at BYU whom I am anxious to meet as her name is unfamiliar amongst the Utah Storytelling Guild circle.

I learned from the Dean of the TMA Department that the course tends to be offered almost every Fall and Winter semester, which meant one would be available during Winter Semester 2009. The inside of me cheered as my "Family Famine: Hunger for Love" narrative production occurs during Winter Semester on February 9, 2009.

The previous storytelling instructor, Karla Huntsman, moved to Nevada. She gave credit for those who participated in the BYU Storytelling Club. I hope Teresa Love shares the same inclinations and extends credit to her students in attending my premiere.

Unfortunately, the new instructor does not have an office at BYU despite also teaching TMA 352 "Theatre in Elementary School Classroom". I would have to wait to introduce myself. At least the Dean gave me her email.

The Dean then offered announcing my premiere in the TMAccess, a two-sided weekly newsletter for their students.

TMAccess included the following categories:

• Department Notices
• Department Calendar
• Opportunities & Workshops (largest section)
  
• Scholarships & Grants
• Internships
• Festivals, Conferences & Contests
• Services & Commercial Information
• Auditions
• Events in the Area

Until I create a blurb, I am uncertain which category would be best for my premiere. You may think "Of course 'Events in the Area' would make the most sense."

Yet, there could be requests for artistic support such as:

• Filmmaker who wants to build their portfolio
  
• Actor who may want to do a short tandem piece in the premiere
• Technician or Lights person who may guide in staging
  

These requests may fall under "Opportunities & Workshops" or "Festivals, Conferences & Contests" or "Auditions".

Once I learned about TMAccess, I wondered if the Visual Arts Department may have a similar newsletter or way to call-out to students.

So I walked a few doors over, and entered the Visual Arts Office. I learned that they post items on "Y Bulletin Boards". Requests can be placed on a piece of paper no larger than 8 1/2" by 11". The paper is hung for a two week period. Usually postings are made every Friday. If you want to have a request up for longer than two weeks, then you need to submit a new paper before the two weeks is up of the initial posting. I met the lady who reviews the requests and received her email.

I could announce the need for students' artwork to:

• Assist in advertising of event through fliers, posters, etc.
• Feature in the published book "Family Famine: Hunger for Love"
  
• Display as part of a gallery before people sit down for the performance

All of the above could only be done with permission from the artists.

Any help from the cousin arts to storytelling is always appreciated.

Until we tell again,

Rachel Hedman

Professional Storyteller

Former Co-Chair of Youth, Educators, and Storytellers Alliance (2005-2008)

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com
Other places to find me: Twitter, YouTube, Facebook, LinkedIn, Professional Storyteller

Trek (3 of 7): Finding Filmmakers for Storytelling

The most beautiful storytelling DVD is "The Call of Story" created by KBYU/BYU Broadcasting and PBS.

This is three of seven posts relating to my info-gathering trek to BYU on October 21, 2008.

Since KBYU's home is in the Harris Fine Arts Center at Brigham Young University, I headed to the office to find out who was still around from that 2002 project (though copyright would suggest 2005).

I did have a name given to me from the 2008 Timpanogos Storytelling Festival. The young man behind the desk scrunched his face at the mention of the name for it was unfamiliar.

The man said, "Perhaps you were given the wrong spelling." He thumbed through the massive Rolodex of all the employees, staff, producers, and directors. No results. He even called the head director of KBYU and the name did not ring a bell even at that point.

Rather than sticking to the name I was given, the young man at the desk suggested we look at the credits for "The Call of Story".

I felt like I had to bang my head with my hand at that point. "Of course," I told myself, "Why didn't I think of that?"

Before heading to this info-gathering trek at BYU, I did peruse "The Call of Story" website. With all the research, I did not look at the credits. I had too much confidence in the name I was given at the Timpanogos Storytelling Festival.

Though the young man did not have a copy of the DVD on hand, he did search for the credits online and found them.

At that point, I was told to get in touch with the Executive Directors: Thomas J. Lefler and Sterling Van Wagenen.

This was not the first time I heard the name "Thomas J. Lefler". Other professors I had met during my trek had said he was a Theatre and Media Arts professor and may be interested in my project. No one had mentioned his connection--a major connection at that--to "The Call of Story".

The young man at the desk gave me Lefler's office and contact information. I crossed my fingers, hoping that an unannounced visit would be successful and welcomed by Lefler.

I found his door and I knocked. No answer. Perhaps he was not in his office after all. Yet, something told me to linger in the hallways a bit. I walked down towards the bulletin board with the "Call to Actors, Producers, etc." I never majored in Theatre so I was curious. After ruffling through a few announcements hung on binder-type rings, I returned to Lefler's office.

This time someone answered.

My muscles were more tense than usual as someone earlier had told me how intimidating Lefler was because of how direct he was in his speech. After a deep breath, I entered.

I outstretched my now sweating hand. "Hello. I am Rachel Hedman, professional storyteller, and I would like to talk about "The Call to Story" project you did and how it may relate to my project."

After the introduction, I felt at ease. He was not the intimidating man that I imagined though he was kind to share information I needed to know. He told me he did not do those type of filming project anymore, but he did give me names and direct lines to the partners of Kaleidoscope Pictures.

One of Kaleidoscope's projects included filming national storyteller Donald Davis in spring 2009 on how families tell stories. Most of the shots would take place at Davis' home on Ocracoke Island, North Carolina.

Eventually, I learned that Lefler was first cousins to national storyteller Elizabeth Ellis. My jaw dropped as I told him that Ellis was also my professor at East Tennessee State University for my Storytelling Masters and that my "Family Famine: Hunger for Love" project came to life because of the assignment she put forth for us students.

At that point there was no fear whatsoever of the man as he proceeded to go online and show the place in Tennessee that he grew up alongside Elizabeth Ellis.

Besides this amazing experience, another professor gave me a name, office address, and email for the producer and director of the LDS Motion Picture Studio. This professor was the Content Director of the "Real Families, Real Answers" reality show.

Between Kaleidoscope Pictures and the LDS Motion Picture Studio, that is where the true intimidation lies. To even consider the possibility of being filmed by either one of them is almost unthinkable.

I have found in this world that it does not hurt to ask.

Until we tell again,

Rachel Hedman

Professional Storyteller

Former Co-Chair of Youth, Educators, and Storytellers Alliance (2005-2008)

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com
Other places to find me: Twitter, YouTube, Facebook, LinkedIn, Professional Storyteller

Trek (2 of 7): Meeting Professor of a Like-Mind

When I introduce myself as a professional storyteller, usually I must explain what I mean by "storytelling".

Then you meet rare individuals who know exactly what you are talking about like David C. Dollahite, Brigham Young University professor.

This is two of seven posts relating to my info-gathering trek to BYU on October 21, 2008.

When I scheduled an appointment with Professor Dollahite at 10:00am on October 21, 2008, I already knew that the courses he taught aligned with my "Family Famine: Hunger for Love" narrative production. As my outlook for the program reflects "The Family: A Proclamation to the World" document, he teaches a whole semester course entitled "Strengthening Marriage and Family: Proclamation Principles and Scholarship" based on that very document.

There may have been over 45 BYU Family Life faculty, though his vita stood out.

These are other topics he researches/teaches:

• Religion and family life in Christian, Jewish, and Muslim families
• Latter-day Saint (Mormon) family life
• Fathering and faith in fathers of children with special needs

On top of these pursuits, he received Award of Merit for creating the hymn "As Families in the Latter Days" from the LDS Music and Cultural Arts Committee 2006.

As I knocked on Professor Dollahite's door and he welcomed me inside his office, I had to smile as I could tell in that instant that regardless of how he could assist in my narrative production, here was an all-around good person. He is the kind of guy who inspires ideas simply by being in his presence.

Imagine my surprise when he mentioned he attended the Timpanogos Storytelling Festival and that he even performed at it a couple times!

He was also more generous than expected. He gave me a 377-page copy of "Helping and Healing Our Families" (see above picture) that he edited along with Craig H. Hart, Lloyd D. Newell, and Elaine Walton. Then he made copies of various articles he wrote such as "Forging Family Bonds Through Storytelling" and "Turning the Hearts of the Fathers to the Children: Nurturing the Next Generation" to articles written by other experts like "Tales from Family Therapy, Life-Changing Clinical Experiences" by Frank N. Thomas and Thorana S. Nelson. Finally, he gave copies of both songs he created of "As Families in the Latter Days" and "May Thy Face of Shining Splendor".

The copies, placed in a large manila envelope, was at least an inch thick.

I asked if he or his department could sponsor "Family Famine: Hunger for Love." He said he wish he could and that two years ago that something like this would be promoted in a heartbeat. Unfortunately, there had been some changes in the department that would make it difficult to do such a thing now. I could tell he wished to help me. He did say he planned to attend the performance and could encourage his students to look into it.

I promised to send Professor Dollahite each of my two storytelling DVDs.

I will undoubtedly stay in touch with him.

I know there are many professors out there who would love to connect with storytellers that relates to their focus somehow. It is only a matter of searching.

Until we tell again,

Rachel Hedman

Professional Storyteller

Former Co-Chair of Youth, Educators, and Storytellers Alliance (2005-2008)

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com
Other places to find me: Twitter, YouTube, Facebook, LinkedIn, Professional Storyteller

Trek (1 of 7): Club vs. Department Sponsorships

Although I graduated from Brigham Young University in 2001, I am not a current student and this would limit my options in regards to scheduling a venue for the "Family Famine: Hunger for Love" narrative production premiere.

This is one of seven posts relating to my info-gathering trek to BYU on October 21, 2008.

Rather than stopping by at the Campus Scheduling Office unannounced, I set an appointment at 8:30am on October 21, 2008 so I could sit down with the people and not feel rushed in asking questions.

As to be expected, the cost of the rooms vary depending on:

• number of hours needed (with four hours being the base number)
• size of the room
• use of stages, microphones, or risers (up to 5 available)
• sponsorship of BYU department
• sponsorship of BYUSA club

The Campus Scheduling Office could reserve rooms for anywhere on the BYU campus except the Harris Fine Arts Center, the building that houses the College of Fine Arts and Communications. The HFAC was the place I hung out while majoring in Communications Marketing.

If I desired the Gerrit de Jong, Jr. Concert Hall (1,268 seats) or the Franklin and Florence Jepperson Madsen Recital Hall (402 seats) or the T. Earl and Kathryn Pardoe Drama Theatre (509 seats), then the HFAC Scheduling Office rather than the Campus Scheduling Office would be my destination.

Though I have attended many shows in each of the aforementioned popular places in the HFAC building, while at BYU I had to take a peak. I felt my heart pound and my jaw drop as the places looked even more beautiful than I remembered. Something inside me said, "If I can't reserve one of these HFAC places, then I need something of equal prestige."

The only option left would be to book a place off campus.

While in awe of these venues, I still considered the Varsity Theatre at the Wilkinson Student Center. Though not as glamorous as HFAC, the Varsity Theatre still had 396 seats with cushioned red seating and a lovely stage area. It could work.

The prices for Varsity Theatre of minimum 4-hour use:

• $400--commercial
• $200--non-profit
• $160--sponsored by BYU department
• Free--sponsored by BYUSA registered club (such as the BYU Storytelling Club)

I was the president of the BYU Storytelling Club from 1997 to 2001 and the Varsity Theatre was not free during that time for us. Since then, the Wilkinson Student Center is considered the "home" of BYUSA clubs and so there is the benefit of the free use of rooms--any rooms.

I already planned to meet with the current BYU Storytelling Club president, though learning the "free" factor made it more urgent.

Until we tell again,

Rachel Hedman

Professional Storyteller

Former Co-Chair of Youth, Educators, and Storytellers Alliance (2005-2008)

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com
Other places to find me: Twitter, YouTube, Facebook, LinkedIn, Professional Storyteller

Preparing for the "Info-Gathering" Trek

Info-gathering is needed before an info-gathering trek.

As Tuesday, October 21st, was set for the time to meet with professors and people over venue scheduling, I needed to make my trek to Brigham Young University as productive as possible.

One bit of information can open the way and often get one closer to other information necessary to reach the goal.

I decided that the College of Family, Home, and Social Sciences--particularly the School of Family Life--would be most important to make connections.

I reviewed the faculty for this area. With 45 professors on the list, I needed to focus on who was more in line with the themes of "Family Famine: Hunger for Love". One Family Life professor taught a whole course on "The Family: A Proclamation to the World" and I scheduled an appointment at 10:00am on Tuesday, October 21st.

I called the two scheduling offices at BYU: Campus scheduling as well as the one specific to the Harris Fine Arts Center. The campus scheduling set an appointment with me at 8:30am on Tuesday, October 21st so I could ask my questions with a person and gather information in regards costs and what my status as a BYU alumni means, if any, in regards to reserving a room.

With all the other departments and colleges to visit, even without set appointments, my time at the BYU campus would fly by.

For those I would meet, I created a one-page info sheet on my project that included: name of my organization, business status, project, project description, artist statement, contact information, and extra facts about me.

I also had these sections:
What I can do for you--

• Present "Family Archetypes in Folklore and What This Means for Families Today" previous to the performance in February
• Reduced rate (or possibly complimentary) for students to attend based on if attendance is part of the syllabus or if it is voluntary and/or level of sponsorship
• Announce sponsorship in press releases and advertising

What you can do for me (Any of following is appreciated, though feel free to add your ideas.)--

• Encourage attendance of "Family Famine: Hunger for Love" with students, possibly adding it on Winter Semester syllabus
• Sponsor part of the narrative production whether as professor, department, or college
• Introduce to professors from BYU as well as other universities who would take interest in the program and/or Family Archetype workshop
• Guide to research that would enhance the narrative production

To each one-page info sheet I paperclipped my business card.

With the info sheets printed, my bag is packed and ready for the morning.

Until we tell again,

Rachel Hedman

Professional Storyteller

Co-Chair of Youth, Educators, and Storytellers Alliance

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com
Other places to find me: Twitter, YouTube, Facebook, LinkedIn, Professional Storyteller

Trek for "This is the Right Place" Venue

I have yet to announce an official venue for the "Family Famine: Hunger for Love" narrative production premiere on February 9, 2009.



One thing is certain--I will perform at Brigham Young University.

Now I have set an additional date. My trek to the BYU campus will be on Tuesday, October 21st. I will already be in the area as some storytelling friends, Wendy Gourley and Nannette Watts, are performing in combination with the Utah Valley University Contemporary Dance team in Orem, UT (neighboring city to Provo).

While at BYU, I do not expect to have a place reserved though I do hope to meet the people over scheduling. Depending on the costs to reserve the place, I may need to secure sponsors.

While on campus, I will also attempt to meet with:
1. Family Science professors
2. Folklore professors, including the two who have been advisers for the BYU Storytelling Club since I jumpstarted it in 1998
3. Humanities professors
4. Education professors
5. Art professors
6. Theatre Media professors
7. Current BYU Storytelling Club President

I will likely have a follow-up day to return to the BYU campus for the professors I cannot see on Tuesday.

Though I am a proponent for the use of technology for networking, I still place the most value in meeting people face-to-face. Once I have met someone, then I feel more comfortable communicating through mail, telephone, and email.

Until we tell again,

Rachel Hedman

Professional Storyteller

Co-Chair of Youth, Educators, and Storytellers Alliance

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com
Other places to find me: Twitter, YouTube, Facebook, LinkedIn, Professional Storyteller

Soucouyants, Ezili Freda & other Caribbean Tales

Caribbean folklore is intriguing as I know little of this culture or of the supernatural figures that abound in it.

European, African, and many North American stories (excluding Caribbean) are commonly found in the repertoire of most of the storytellers I know, to include myself.

I absorbed what several professors shared at the "Metamorphoses: An International Colloquium on Narrative and Folklore"on the University of Utah campus held from October 2-5, 2008.

However, my hand and wrist seemed unable to capture all the notes desired from the paper "Caribbean Animal-Human Metamorphosis and (Post) Colonial Agency" presented by Aliyah Khan, Professor of Caribbean Literature and Postcolonial Theory from University of California--Santa Cruz. My unfamiliarity with the culture crippled my speed.

I approached Khan and asked if she had recommendations of Caribbean folklore to research that related to the "Family Famine: Hunger for Love" narrative production. She was kind to share a couple ideas. She was also willing to confirm authenticity of Caribbean culture in relation to any story I decided to tell.

Two supernatural figures require more research:

• Soucouyant--Old woman, mainly from Trinidad/Tobago areas, who transforms into a ball of fire by night to suck the blood of animals and humans, especially babies.

The Soucouyant often targets babies who are born a few nights previous. If the mother does not watch, then the baby may die. Some ways to protect are to wrap the baby in blue (references to water) or to scatter rice as the Soucouyant cannot leave until all the grains are counted. If she still is in her ball of fire form after sunrise, then she is destroyed. This could be a mother/child relationship piece for "Family Famine: Hunger for Love".

• Ezili Freda--A light-skinned Creole woman, from Haiti area, that is the Vodou goddess of love and luxury. She is doomed to unrequited love and she is often pictured with her heart pierced with a knife.

As the embodiment of femininity, there is the potential of finding stories that talk of fertility and barrenness and from there leads to motherhood.


To explore more about Caribbean tales, here are some sites:

• Bibliography from American Museum of Natural History
  
• The Franklin H. Williams Caribbean Cultural Center (no stories, though place to make connections)
• Wikipedia Caribbean folklore
  

Until we tell again,

Rachel Hedman

Professional Storyteller

Co-Chair of Youth, Educators, and Storytellers Alliance

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com
Other places to find me: Twitter, YouTube, Facebook, LinkedIn, Professional Storyteller

Storytelling within KBYU TV & Family Reality Show

I was not surprised when I read, "BYU is home to the nation's largest collection of family scholars" in the Deseret News article BYU is launching family reality show on September 23, 2008 written by Tad Walch.

This "Real Families, Real Answers" show is another reason amongst many others that persuaded me to premiere the "Family Famine: Hunger for Love" on the BYU campus.

See a shout-out for families needed for the show--


At the same time, KBYU Television is working on a major production focused on family history, which is much like a sequel to "The Call of Story" that they did in partnership with PBS.

An excerpt from "The Call of Story" with Syd Lieberman--


With the support for both families and storytelling, a narrative production seems perfect in Utah.

As university faculty will be involved with the reality show, then these are the people who could encourage their students to attend and even list my piece as part of the syllabi. These would also be the kind of people I could approach about a workshop preceding the event about family archetypes in folklore and what that means to us today.

By next week I plan to have a visit to the BYU campus, meet some of these professors, visit the KBYU station, and check out booking prices for theatres. Finding the people to contact is only a phone call away.

The George S. and Dolores Dore' Eccles Foundation funded "The Call of Story" project so a visit with them is also in order.

Until we tell again,

Rachel Hedman

Professional Storyteller

Co-Chair of Youth, Educators, and Storytellers Alliance

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com
Other places to find me: Twitter, YouTube, Facebook, LinkedIn, Professional Storyteller

Verdict of "No" but still Hope

After much anticipation, I received a reply from one of the Brigham Young University Communications professors in help on my marketing campaign for "Family Famine: Hunger for Love" narrative production.

"No."

Understandable. Though I find it never hurts to ask.

The professor said, "Even the most advanced class would be challenged by what you propose, let alone a beginning class."

Even with this answer, I find hope. The professor said that the request will be forwarded to the further-along Creative Track students as well as to the Ad Lab on campus. There may be a student or two who would like something like this in their portfolio.

Perhaps this was a strange sort of compliment to indicate the type of project I have on my hands. I am even more driven to have my dreams come to pass.

Besides, for every "no" I get closer to a "yes!"

Until we tell again,

Rachel Hedman

Professional Storyteller

Co-Chair of Youth, Educators, and Storytellers Alliance

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com

Requesting help from Communications Professor

After receiving a return telephone call yesterday from a Communications professor at Brigham Young University, I felt ready to submit my one-page request for the class.

Below is my email message as well as the request.

Dear Professor:

Thank you for being willing to read over my request. I have attached it in Word in regards to the "Family Famine: Hunger for Love" narrative production to premiere February 9, 2009.

You may have already had a chance to view the blog on the project at http://familyfamine.blogspot.com.

I look forward to your reply.

Feel free to share with other professors, departments, or colleges as Iwould love to see it as a campus-involved event.

Until we tell again,

Rachel Hedman

Professional Storyteller

Co-Chair of Youth, Educators, and Storytellers Alliance

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com

Reserve Rachel as your storyteller today!

Join the "Utah Storytelling Events" semi-monthly email list by sending request to Rachel at info@rachelhedman.com.

Ask about the narrative production "Family Famine: Hunger for Love" to premiere February 2009!

The following was attached--

Request to Communications 330, Advertising Concepting

Organization—Storytelling Adventures with Rachel Hedman, http://www.rachelhedman.com

Status—Sole proprietorship, small business with total of one owner/employee with shoestring budget (though attempting to receive grants) and open to traditional and guerrilla marketing techniques

Project—“Family Famine: Hunger for Love”, narrative production to premiere on Brigham Young University campus on February 9, 2009 with current blog following artistic and marketing journey at http://familyfamine.blogspot.com as well as support group on Facebook

Project Description—Family life can starve when fed abuse and abandonment with stories that gnaw at the stomach. Then Rachel shares the feast of patience, humor and unconditional love through multicultural tales mixed with song and personal reflection. You are welcome to the table.

Artist Statement—Storytelling is how I find the joy in everyday moments throughout all ages of time and cultures. With energy and passion, I connect to the story so that I may also connect to my listeners. The legacy I wish to achieve is to open eyes and minds to the wonder of storytelling and the vital role of the storyteller in society. For storytelling adventures to thrive for generations, I welcome youth to be leaders in the art.

I am a storyteller because I am first a story listener. I delight in expressing how each person’s life is something to celebrate. As story ideas emerge, I consider how best to transform seemingly insignificant moments into adventures. Sometimes I reveal the light and dark sides of human nature though, in the end, I celebrate the good found within all people.

I tell stories from my heart. I reflect upon how my listeners may respond to the stories and understand that everyone receives something different. Some of my favorite stories combine narrative with song, either from my own creations or hymns learned as a child. Through multicultural and modern tales, I undertake sensitive social concerns. I am exploring the strength of family relationships within the lives of historical, mythical, and personal heroes.

Storytelling adventures can be the tradition of joy for generations to come.

Problem Statement—When most people think about storytelling, they imagine a little old lady reading books to a group of children. As such, storytelling is often ignored or forgotten by the major arts such as theatre, music, dance, and visual arts. Only after giving enough voice to recognize storytelling do art councils, foundations, or corporations acknowledge the distinctiveness of the art in being interactive and co-creative with the audience involving the senses with emphasis on its oral natures. “Family Famine: Hunger for Love” is a 1 ½ hour program geared toward teenagers and adults that mixes the other arts with storytelling at center stage. Advertising must break through the current assumptions on the art.

Expectations—Advise on the most effective mediums to deliver the message in relation to guerrilla marketing as well as traditional formats that work within a tight budget. Design of a logo specific to the “Family Famine: Hunger for Love” that communicates the mood of the program. Develop support materials or scripts that would be most efficient in the marketing. Assist in any online marketing techniques. Assess possibilities of advertising on national/global scale for touring beyond premiere.

Timeline—Most likely November or December so there is enough time to put out press releases and announcements to media as the premiere is February 9, 2009

Contact Information—Rachel Hedman, Professional Storyteller
(801) 870-5799 • info@rachelhedman.com • 1095 N. 2925 W. Layton, UT 84041

Extra Facts—Rachel Hedman is founder of the BYU Storytelling Club, which jumpstarted in 1997 and still in existence. She graduated from the BYU Communications Marketing program with the intention of being a professional storyteller as connecting with a target audience and marketing principles are applied daily in her career. The strongest advertising and marketing campaigns are in the form of a story.

Until we tell again,

Rachel Hedman

Professional Storyteller

Co-Chair of Youth, Educators, and Storytellers Alliance

Tel: (801) 870-5799
Email: info@rachelhedman.com

URL: http://www.rachelhedman.com

How-To Blog: http://storytellingadventures.blogspot.com

Performance Blog: http://familyfamine.blogspot.com

Listing and Building Allies around Campus

Every so often I think back to my professors at Brigham Young University where I majored in Communications Marketing with a Business Minor. I chose this combination because it was the closest to storytelling. My decision to being a professional storyteller was decided before I setup my dorm room.

From 1997 to 2001, I had professors who supported the idea that storytelling made the most powerful marketing and advertising campaigns. Most of my research papers were allowed to have the art of storytelling as the focus, which included my Honors thesis entitled "Transformation of the Storyteller's Identity and Role through the American Storytelling Movement". Announcements could be made in class about the BYU Storytelling Club activities. Thanks to how I sometimes used other voices such as a witch to make the announcements, even best-selling author Brandon Mull with his Fablehaven series remembered them when I saw him seven or more years later during a writing conference.

Is it any surprise that I would remember my professors for the "Family Famine: Hunger for Love" narrative production? Normally, being only a little more than an hour from BYU, I would stop in-person to make my requests. With the Fall Semester starting August 27th, I felt urgency was in order.

I went to the BYU website, discovered the telephone number for the Department of Communications and checked to see which of my professors were still around the campus. I left some voice mails though was able to speak directly to one of them.

"Remember how there was a class where we helped local businesses with a marketing campaign?" I asked. "Well, I am a professional storyteller and a small business owner--even if by small I mean one person."

"Oh, that would be Communications 330." my professor responded. "I'm not teaching that class this semester, but these are the ones who are. . .." He continued that professors of the Public Relations emphasis would be good to pursue, too.

I received telephone numbers and emails. My next step is to put a one-page proposal of what I would like done for my project. There is no guarantee that my project would be chosen by the professor let alone by the class. Yet I find only positive possibilities.

Besides the Department of Communications, there are several areas at BYU that would be a boon to my work.

For example, the college television station KBYU is the same one that partnered with PBS to create the high-quality "The Call of Story" DVD. As I want my premiere to be recorded--with at least three cameras for angles--then this seems the most likely group to do it for me.

Since my topic is on the family, then approaching the College of Family, Home and Social Sciences makes sense. The performance is not until the Winter Semester so there is time to have professors add attendance to the event as part of their syllabi. With the use of multicultural tales, I can go to the College of Humanities and have support from the Humanities and the Folklore professors.

Not to mention the BYU Storytelling Club still exists since I founded it in 1997 and their support would be tremendous.

My list of allies grows and I am anxious to hear back from all of them.

Until we tell again,
Rachel Hedman
Professional Storyteller
Co-Chair of Youth, Educators, and Storytellers Alliance
(801) 870-5799
info@rachelhedman.com
http://www.rachelhedman.com
How-To Blog: http://storytellingadventures.blogspot.com
Performance Blog: http://familyfamine.blogspot.com